You've had the goal for months and no idea where it fits. Krell builds the route, splits it across your team, and gives every person the reason behind their day.
We're opening with a small number of teams. One email when it's your turn.
krell.app/company
Vireo Digital
Wednesday, July 30 · 6 people
Route to goal · 202668%
Reach €240K annual revenueCompany · yearly
AK58%
Q3: €62K booked revenueQuarterly · ends Sep 30
AK68%
Land 2 retainer clients over €2K/moQuarterly · 1 of 2 signed
LB50%
Ship the Balticom campaign by Aug 15Monthly · at risk, 2 tasks slipping
MR41%
Team today
Marta R.Design lead
Finish Balticom hero, hand off to dev
Blocked
Roberts K.Media buyer
Rebalance July ad spend before month close
Needs decision
Tomass V.Sales
3 discovery calls booked, prep lead list
No check-in
Needs your attention
!
Marta is blocked on Balticom assets
Client has not sent brand files for 3 days. One nudge from you likely unblocks the at-risk Aug 15 goal.
Every tool gives you a plan. None of them survive the first client email.
DAILY CHECK-IN
Tell it what changed. That's all.
Every morning your team answers one question. What changed since yesterday? Krell reads the answer and updates the plan. Nobody fills in a status report.
Morning check-in · under 2 minutes
Madara finally sent the brand files
Krell parsed 1 change and re-ranked your day
WHEN THE DAY BREAKS
The button for when everything changes
A client blows up the launch. Someone types that into Krell. The day reshuffles in seconds, and every person sees why their new first task is first.
Something changed
Tet moved the launch up one week
1
Re-scope the launch date on a 20 minute call
Replanned: confirming the new date now prevents 2 days of wrong work.
IT LEARNS YOUR COMPANY
It gets sharper the longer you use it
Every priority your team accepts, rewrites, or skips teaches Krell how you actually work. After a few weeks the plans stop reading like generic advice.
Signals captured
Jul 30priority edited before starting
Jul 29priority marked done, ahead of estimate
Jul 28priority moved to tomorrow
Jul 25check-in flagged a blocked task
For owners who still hand out the day themselves, based on whatever is burning that morning.
Running it alone right now? Start solo and add people as you hire.
Start the big one. Stop replanning it alone.
We're opening with a small number of teams. One email when it's your turn.